Ms. Mahreen Mamoon, M.Sc.

Ms. Mahreen Mamoon, M.Sc.

Ms. Mahreen Mamoon, M.Sc.

Assistant Professor, BRAC University, Dhaka Bangladesh

Senior Research Fellow, CRID

Areas of Expertise: Collaborative Consumption, Sustainable Consumption, Societal Marketing, Educating Marketing, Globalization of Products.

Prof. Mahreen Mamoon started her career with DHL Express, Bangladesh in 2005. Later on, she joined British Council Bangladesh and in 2007 she left for pursuing higher studies in Queen Mary, University of London. After coming back in 2009 she joined as a senior lecturer at the Faculty of Business Administration American International University- Bangladesh and worked there until 2015 promoting as Assistant Professor. Later on, she joined in BRAC Business School as an Assistant Professor in 2015 and till now serving her best in BRAC University, Dhaka, Bangladesh

Prof. Mahreen Mamoon teaches the following courses to undergraduate and postgraduate students; Introduction to Business, Global Trade, Negotiation Theory and Practice, Brand and Product Management, Advertising and Sales Promotion, Global Business Strategy, International Business Environment, Global Marketing, Principles of Marketing/Introduction to Marketing, Marketing  Management, Global Business Ethics, Contemporary Issues in International Business, International Business Governance, Integrated Marketing Communication, Global Marketing, Marketing Management and Brand and Product Management.

Prof. Mahreen Mamoon attended numerus academic conferences, workshops, in home and abroad e.g. workshop on Conducting Research both Qualitative and Quantitative by Dr. John Rawlinson, Queen Mary, and University of London, World Marketing Summit 2012 etc. She also published several articles in conference proceedings during her academic professional life.

Prof. Mahreen Mamoon has been involved with different professional body and organizations e.g.  UK Alumni Network, managed by British Council, Bangladesh. QMUL Alumni Association, Queen Mary, University of London Alumni Association, Marketing Alumni Association, University of Dhaka.

Contact

Email: mahreen@cridglobal.org